TCS Suisse: Online Theft Campaign

The Problem
Online fraud is HUGE during Cyber Week. Creepy individuals are waiting for you to fall into their click-bait traps so they can steal your data.

The Solution
Enter TCS Suisse insurance to keep you protected. In collab with Xaviera Altena, we put a face to these characters, created original music and translated it to the Swiss market. The result? Original unskippables that roughly translated to “this sketchy thief is waiting to steal your data right now” on the target audience’s YouTube. We alerted them about the dangers of online theft and ensured them TCS is by their side.