Skip the Drama: Get your GED
The Problem
Fact: Not having a high-school diploma in the U.S. can become nerve-wracking when questions of education arise, especially in job interviews.
The Solution
Created pro-bono, "Skip the Drama" campaign highlights how not having a high school diploma in the U.S. can cause unnecessary drama and how to overcome it. It encourages viewers to take the first steps towards obtaining their GED diploma with some help of renowned soap-opera stars.
Agency: McCann New York
Creative Directors: Joyce King Thomas, Daniela Vojta, Susan Young
Illustrations: brosmind